Blueprint

Eames Posters

The Challenge

After watching the 2011 documentary Eames: The Architect and the Painter, I was tasked with creating a poster series to advertise the film.

A small campaign for a documentary about Ray and Charles Eames

The Process

The Eames are titans in the design world, and icons of Mid-Century Modern. I wanted the design to be clean and modern, but still a bit loose and playful like the couple themselves; a drunk Mondrian. The three objects, a leg splint, a spinning top, and the iconic Eames Chair, represent key moments of their career explored in the documentary.

This font pairing is a combination of iconic MCM style, clean and smooth, with a slight artistic flair.

Mondrian

Secondary

Sunlight

Carpenter

Fonts & Colors

Primary

Eraser

This color palette features the efficient and balanced basics of red, yellow, and blue, but is accented by colors you will find in any warm MCM lounge

Lounger

Mahogany