Sugarloaf Bakery
The Challenge
I brought my childhood dream of owning a bakery to life by designing and hand crafting every deliverable I could think of, including a pink striped awning.
A café concept based on my passion for pastries
Sugarloaf is a childhood dream realized, so I let the playful touches shine through, with hand drawn characters populating every deliverable.
This font pairing lends structure and contrast to the looping, hand written word mark, and is a modern edge to the other childish qualities of the brand.
Favorite Mug
Pâtisserie
Icing
A simple color palette keeps the brand from looking too juvenile, but the pop of pink gives it life.
